Email not displaying correctly? Click here
Our Story         Volunteer         Donate

Building Community with R.O.C.K.


R.O.C.K.'s summer is off to a great start! Once school ended, we immediately welcomed this wonderful season with a trip to Mountain Camp, launching us into the six-week summer program focused on literacy, health and recreation. We established promising partnerships with two exceptional Bay Area companies whose generosity continues to fuel the betterment of our children--and we can't wait to see what happens next!


R.O.C.K. Kids Experience the 23rd Annual Lil’ Kid Camp

By Jenna Watanabe, Marketing & Development Coordinator

Nicole, a fifth grader who was notoriously quiet and shy at school, was climbing a R.O.C.K. wall nestled in the outdoor playground of Mountain Camp. As she neared the toughest part--known as the crux--her hand slipped and she told her belayer below that she might have to stop. She wasn’t sure if she could make it.

Suddenly, with a burst of courage, she shouted, “Wait! I think I can do it!” and just like that, Nicole swooped her left leg around the protruding part of the wall that was daring her to give up--and hoisted herself up to the next hold with such a force that she propelled her way to the top.

“You did it! You reached the top!” The onlookers below cheered her on, and the “GRL PWR” design on the back of her hoodie seemed to...

Click to read the full article



William Blair Spreads Philanthropic Mission to R.O.C.K.

By Jenna Watanabe, Marketing & Development Coordinator

William Blair and Real Options for City Kids (R.O.C.K.) have teamed up after William Blair selected R.O.C.K. as their first Bay Area charity partner. The investment banking firm based in Chicago chose the small nonprofit as part of its philanthropic mission to give back locally. With a longtime history of being committed as a long-term partner to the communities in which we live and work, R.O.C.K. was the perfect fit as the leading after-school program provider in San Francisco’s Visitacion Valley for over 23 years.

R.O.C.K.’s Executive Director, Curt Yagi says, “We are thrilled for this partnership...

Click to read the full article


KPMG Book Fair

By Jenna Watanabe, Marketing & Development Coordinator

Summertime in San Francisco means a lot of things -- BBQs, exploring the outdoors, and (hopefully) more sunshine. But what most people don't know is that summertime can also mean a sharp decline in reading progress for some students

It’s called “summer reading loss”, a term that refers to the decline in children's reading development when children are away from the classroom and not participating in formal literacy programs (Allington & McGill-Franzen, 2003). It is one of many factors contributing to the achievement gap between high-socioeconomic...

Click to read the full article


Coming Up!

Cocktails for a Cause - Thursday, August 16th from 6-9pm at Bullitt (2209 Polk St, San Francisco)

This energizing event will expose you to many Bay Area professionals in an informal setting with the added benefit of prizes to shake things up.

Cocktails for a Cause is a guest bartending event featuring a silent auction and raffle, aimed to build community and help you grow your professional network with like-minded individuals.

Peruse luxurious auction items (including United Airlines vouchers that could get you to Hawaii) while you sip on a cocktail crafted by volunteer bartenders from Bay Area companies. Strike up a conversation with new faces and learn about your local community in an environment that promotes goodwill and an attitude of fun.

And don't forget to buy your raffle tickets--anyone who RSVPs by Monday July 16th on our Facebook page or this Eventbrite page will receive (5) raffle tickets for both drawings at 7:30 PM and 8:30 PM, which include United Airlines vouchers good for travel in the US48, Mexico, Alaska, and the Caribbean.

Auction and raffle prizes include:

  • Autographed Golden State Warriors memorabilia
  • A trip for two to Hawaii
  • A fall weekend getaway
  • plus gift certificates to spas, restaurants and more!

Space is limited. 21+ event. Must be present to win raffle items.

All tips and proceeds from this event will support R.O.C.K..


See what's new at R.O.C.K.
NBC's The Today Show
Watch R.O.C.K's feature on NBC's The Today Show with Al Roker.
R.O.C.K. Art Feature
R.O.C.K. participants get photography lessons in Yosemite and the results are featured at SFO...
Article by Metta Fund
Bringing public-private partnerships to support youth in one of SF's less-advantaged neighborhoods.
Donate Miles to R.O.C.K.
Real Options for City Kids, or R.O.C.K. for short, is a San Francisco-based nonprofit that provides active and enriching programs to...
Our mission is to nurture the healthy development of children by listening attentively to their needs and by providing opportunities to those who might not otherwise have access.
Our Story
Real Options for City Kids Mission, Purpose and History
Signature Programs
High-Quality Active and Academic Programming
Our Impact
R.O.C.K. is Fundamental in Our Community
Want to see a better tomorrow for Visitaction Valley?
Let’s start with our kids. Be a Volunteer
Your donation can help R.O.C.K. in many ways.
Celebrating 22 Years of service for children and youth in San Francisco.
73 Leland Ave, San Francisco, CA 94134

Let us know if you have any comments or suggestions.
Follow us on:
To unsubscribe from future mailings please click here 
 © 1994 - 2015 Real Options for City Kids, All Rights Reserved.